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Sponsorship
Opportunities

View all the benefits that come with your sponsorship!

2025 Payroll Congress
Sponsorship Opportunities

Diamond Level Sponsorships

Wednesday General Session Keynote Speaker – “Future of Work and Pay” – TBD – SOLD – ADP

Sapphire Level Sponsorships
($30,000+)

Opening General Session Keynote Speaker – Tuesday – TBD – SOLD – rapid!

Closing General Session Keynote Speaker – Thursday – TBD

Name Badges and Lanyards – $37,000
Have constant exposure for the entire conference with your company logo displayed on every lanyard and badge worn by attendees throughout the week. Plus, your company’s logo and booth number will be listed on the backside.

Payroll Congress Party – SOLD – Experian
Help host the social event of the year by becoming the exclusive sponsor of Fête! Don’t miss the chance to have your company recognized from the emcee/DJ throughout the night. VIP tickets and seating and much more! This is the perfect opportunity for co-hosting one of the week’s favorite events!

Opening Welcome Room Gift – SOLD – UKG
Have a branded welcome gift of PAYO’s choice delivered to each attendee’s room on Tuesday during the Opening General Session. This is an exclusive opportunity for all Gaylord Palms attendees staying at our headquarters’ hotel.

Conference Bag – $30,000
Gain high visibility with your company logo prominently placed on the front of every attendee’s conference bag. This also includes the opportunity to provide an insert or small gift into the bag itself.

Conference Mobile App – $30,000
The conference app is a “one stop” for attendees to find all information from schedule, sessions, speakers, and exhibitors in one location. Brand the event’s official conference app with your company’s logo on the welcome page of the Conference App. You will also receive a company banner ad on the home page. Includes a redirect to a URL of your choice.

Tuesday Expo Grand Opening – $30,000
Be the highlighted sponsor of our exciting Expo Grand Opening! Bartenders can wear your sponsor logo shirts, we will provide sponsor logo gobos, signage, and more. Appetizers will also be served. As the sponsor you will be given 150 drink tickets to pass out during the evening.

Platinum Level Sponsorships
($24,000 – $29,999)

Premium Giveaway Item: Water Bottle – $29,000
Every attendee will receive a premium water bottle at Check-In, featuring your logo prominently displayed on a reusable design. This attendee favorite ensures ongoing brand visibility both during and long after the event.

Payroll Congress Meet and Greet Reception – $25,000
Join us to celebrate a kick-off to the conference week. Networking at its best! Door prizes or giveaway can be included at the sponsor’s expense.

Congress Today Show Daily – $25,000
This sponsorship gives you the exclusive back cover ad on all three printed issues on site Tuesday, Wednesday, and Thursday that reaches all attendees and exhibitors. In addition, the sponsor receives a digital banner special placement in the online magazine along with the opportunity to write a guest blog post article on each conference day. A daily email will also include your one-time sponsor text, which goes out to more than 32,000 attendees and non-attendees and links directly back to the online magazine.

Relaxation Station – $25,000
Give attendees a place to unwind and relieve their sore, achy feet by sponsoring the branded Relaxation Station in the Expo. This sponsorship opportunity allows you to showcase your company and message in an unavoidable way by theming one of the event’s popular attendee destinations. Optional: each attendee can receive your sponsor-branded ticket at your booth or at the conference check-in.

Conference Photography – $25,000
As the official photography sponsor, your brand will be prominently featured across all event photos, ensuring lasting visibility. This year, the photographers will utilize a new facial matching application, allowing attendees to receive their photos directly on their phones. Attendees must opt in to enjoy this innovative feature. Capture the moments that matter by sponsoring our conference photography!

Gold Level Sponsorships
($17,000 – $23,999)

Global Reception – $23,000
Be highlighted as the exclusive sponsor of this popular gathering where the global payroll community has their chance to catch up on PAYO’s efforts while mingling with fellow colleagues in the global payroll space. The sponsorship includes your logo on napkins, plus signage during the Global Reception.

Step Challenge – 23,000
Join us in promoting wellness by sponsoring our first-ever Step Challenge! This fun and engaging initiative encourages participants to stay active while networking. As the sponsor, you’ll be featured in pre-show promotions, participant emails, signage, and on the leaderboard.

AI Photo Booth: $20,000
Become part of our attendee’s fun engagement and conference memories by sponsoring our popular photo booth! Sponsor branding will be part of photos and posts.

Silver Level Sponsorships
($10,000 – $16,999)

Headshot Booth – $16,000
Enhance your brand’s visibility by sponsoring the Headshot Booth. Your company’s logo will be prominently featured as attendees update their professional headshots, ensuring ongoing exposure both during and after the event as participants share their new photos on social media and professional networks.

Chapter Exchange Reception – SOLD – rapid!
Come support the profession and dedication while your company’s staff network with chapter leaders from more than 100 chapters across the nation as they celebrate their Annual Chapter Awards Ceremony. Attendees will receive a customized branded giveaway, in addition to door prize(s) your company provides. As the sponsor you will be given 200 drink tickets to pass out during the evening.

Expo Aisle Signs – $10,000
Increase your brand awareness and visibility as the exclusive sponsor of the Expo Aisle Signs. Attendees rely on these banners to navigate the hall, making the signs a great way to reach the most Expo visitors. Your company logo and booth number will be displayed at the bottom of each aisle sign.

Please Note: Some sponsorships may have been already contracted or are out for proposal to a potential sponsor.

Additional Opportunities

Room Drop – $15,000
Have your supplied flyer or small item delivered on Wednesday to each attendee’s room at the Gaylord Palms.

Drink Tickets – $10,000
Every attendee will want these! Have your logo branded on 300 beverage tickets that you can hand out from your booth to use at the Expo Cocktail Receptions on Tuesday and Wednesday.

Private Expo Meeting Room – $10,000
13×20 room with a door, furnished meeting table, and six chairs. Additional set up available upon request and not included in cost. Room locations will be towards the back of the Expo.

Private Room Expo Demo Session – $6,000
Located on the Expo floor you may use this 20×30 hard-wall build out room with 25 chairs and electricity provided. Your demo session can be up to 45 minutes on your choice of day and time (Expo days only).

Open Theater Expo Demo Session – $6,000
Located on the Expo floor where your can showcase your product or service an open-theater setting. Your demo session can be up to 45 minutes on your choice of day and time (Expo days only).

Conference Bag Insert – $5,000 (4 of 4 available)
Maximize your on-site exposure and get your message into attendees’ hands by providing a single page, promotional flyer that will be placed inside every conference bag that attendees receive at Check-In.
o Pre-printed materials requirements: 8.5″ x 11″ maximum size, must lay flat
o Have printed materials delivered by March 21, 2025

Show Registration List – $3,000
List includes First name, Last name, Title, Company, Email address, City, State, Zip, Country.
Registration list provided two weeks before show.

Post-Show Registration List – $3,000
List includes First name, Last name, Title, Company, Email address, City, State, Zip, Country.
Registration list provided one week after show.

Congress Today Advertising Options – Pricing Varies
Contact the Expo Team for more information and pricing.

Venue Branding Options – Pricing Varies

Contact the Expo Team for more information and pricing.